BAR Technologies uses Siemens Digital Industries Software solutions to create a new class of sport yacht
Siemens – With an optimized hull and dynamically adjusting foils that enable greater efficiency over a wider range of speeds, it’s a boat designed for both performance and comfort. The Princess Yachts R35 was made possible by BAR Technologies, which uses highly specialized techniques and processes when designing an America’s Cup racing yacht. BAR Technologies is now offering its unique expertise to customers across the marine industry.
Princess Yachts first approached BAR Technologies with the aim of creating a completely new design that would attract people who had not previously considered buying a boat. The new design was to be an entry-level purchase: a day boat that was exciting yet easy to drive. Paul Mackenzie, director of product development at Princess Yachts, explains: “We have a very high percentage of return customers and once they are in the Princess family they tend to move up our range, so introductory boats have always been important. However, most people who buy a Princess are already boat enthusiasts. We were looking to expand our potential market, closing the gap between boat owner and car owner, with a product that could be positioned alongside a super car.”
Simon Schofield, chief technology officer at BAR Technologies, adds “Our brief was to devise a technically driven design with increased efficiency and accessible performance, yet retain the luxury and quality that Princess is known for. The digital modeling and simulation tools and techniques that we have established over several years were critical to the fulfillment of the brief.”
The integrated virtual environment at BAR Technologies uses solutions from Siemens Digital Industries Software. These include NX™ software for product design,Teamcenter® software for data management and the Simcenter™ software portfolio, which includes Simcenter™ Nastran® for engineering analysis and Simcenter STAR-CCM+® software for computational fluid dynamics (CFD) analysis. more>