How Your Brain Makes You Hold Contradictory Beliefs | Fast Company


In other words, if you learn some new fact that turns out to be inconsistent with something else you know, there are no automatic mechanisms in your brain that point out the inconsistency and force you to resolve it.

Instead, you simply end up with two different beliefs that are not consistent.

Source: How Your Brain Makes You Hold Contradictory Beliefs | Fast Company | Business + Innovation

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